About cookies

Cookies are small text files that are stored on your device when you visit a website that are used to track, save and store information. They enable websites to work properly and efficiently by allowing them to recognise the user’s device and remember things like preferences and items in a basket.

Our cookies

In addition to the cookies above, we also use cookies to:

  • Ensure you remain logged into the website throughout your browsing session
  • Maintain the functions that support your customer journey
  • Help us to improve your browsing experience by giving us insight into how our website is being used

We have set out in the table below each of the cookies that we use and their purpose.

Cookie IdentifierPurpose
add_to_cart(Used by Google Tag Manager) Captures the product SKU, name, price and quantity removed from the cart, and makes the information available for future integration by third-party scripts.
guest-viewStores the Order ID that guest shoppers use to retrieve their order status.
login_redirectPreserves the destination page the customer was navigating to before being directed to log in.
mage-banners-cache-storageStores banner content locally to improve performance.
mage-messagesTracks error messages and other notifications that are shown to the user, such as the cookie consent message, and various error messages, The message is deleted from the cookie after it is shown to the shopper.
mage-translation-storageStores translated content when requested by the shopper.
product_data_storageStores configuration for product data related to Recently Viewed / Compared Products.
recently_compared_productStores product IDs of recently compared products.
recently_compared_product_previousStores product IDs of previously compared products for easy navigation.
recently_viewed_productStores product IDs of recently viewed products for easy navigation.
recently_viewed_product_previousStores product IDs of recently previously viewed products for easy navigation.
remove_from_cart(Used by Google Tag Manager) Captures the product SKU, name, price and quantity added to the cart, and makes the information available for future integration by third-party scripts.
stfRecords the time messages are sent by the SendFriend (Email a Friend) module.
X-Magento_VaryConfiguration setting that improves performance when using Varnish static content caching.
form_keyA security measure that appends a random string to all form submissions to protect the data from Cross-Site Request Forgery (CSRF).
mage-cache-sessidThe value of this cookie triggers the cleanup of local cache storage. When the cookie is removed by the backend application, the Admin cleans up local storage, and sets the cookie value to “true.”
mage-cache-storageLocal storage of visitor-specific content that enables ecommerce functions.
mage-cache-storage-section-invalidationForces local storage of specific content sections that should be invalidated.
persistent_shopping_cartStores the key (ID) of persistent cart to make it possible to restore the cart for an anonymous shopper.
private_content_versionAppends a random, unique number and time to pages with customer content to prevent them from being cached on the server.
section_data_idsStores customer-specific information related to shopper-initiated actions such as display wish list, checkout information, etc.
storeTracks the specific store view / locale selected by the shopper.
dc_gtm_Throttles request rate when Google Analytics is deployed with Google Tag Manager.
AMP_TOKENContains a token that can be used to retrieve a Clilent ID from AMP Client ID service. Other possible values include opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.
_gac_Contains campaign-related information for the user. Google AdWords conversion tags read this cookie if Google Analytics is linked to your AdWords account.
_gatThis cookie is set by a website analytics software we use (Google Analytics), to control the rate at which data is collected from browsing sessions. The purpose of it is to ensure that the website’s performance is not adversely affected by unrestricted data flows.
ometriaThis cookie is used to link our website to a website analytics tool we use (called Ometria). This enables Ometria to record the traffic that is coming through our website, allowing us to use this data to improve the operation of our website.
_gaThis cookie is used by Google Analytics to distinguish unique users by assigning them a randomly generated number. It is included in each page request in the site and used to collect visitor, session and campaign data for the site’s analytics reports.
_gidThis cookie is used by Google Analytics. It stores and updates a unique value for each page visited in order to assist in recording the usage of our website and the individual pages on the website.

How can I change my cookie settings?

You can disable cookies through your web browser’s settings at any time. Visit your browser developer’s website to find out how to do this.

Please bear in mind that disabling cookies may affect and limit the use of our website.

Further information

If you would like more information on cookies and privacy legislation, please visit the Information Commissioner’s Office here.

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